Variants Available
Directions Hair Color
Directions Hair Color
Directions Hair Color
Directions Hair Color
Count of customers' favorite products: 846

Directions Hair Color

Semi-permanent tint - Vibrant colors for your individual look


Buy 5 colors and get 5% discount in the shopping cart ◄

MSRP €7.49

€6.49

VAT incl., excl. Shipping
€64.90 per 1l

Delivery time: please choose variant

  • 00 dark tulip
  • 01 tulip
  • 02 Rose Red
  • 03 poppy red
  • 04 pillarbox red
  • 06 flamingo pink
  • 07 violett
  • 08 Lavender
  • 09 Rubine
  • 10 plum
  • 11 Atlantic Blue
  • 12 Lagoon Blue
  • 13 Turquoise
  • 14 Alpine Green
  • 15 Apple Green
  • 16 Spring Green
  • 17 Bright Daffodil
  • 18 Pastel Pink
  • 20 Midnight Blue
  • 21 Ebony
  • 22 Vermillion Red
  • 23 Flame
  • 26 Silver
  • 29 Tangerine
  • 31 White Toner
  • 32 Neon Blue
  • 33 Lilac
  • 34 Carnation Pink
  • 35 Cerise
  • 36 Apricot
  • Amberwood
  • Antique Mauve
  • Black Amethyst
  • Bloodstone
  • Bronzite
  • Brown Jasper
  • Deep Purple
  • Denim Blue
  • Fire Opal
  • Fluorescent Green
  • Fluorescent Lime
  • Fluorescent Orange
  • Fluorescent Yellow
  • Neon Red
  • Onyx
  • Pastel Blue
  • Pastel Rose
  • Peach
  • Slate
  • Stormy Grey
  • Sunflower
  • Sunstone
  • Ultra Violet
  • Wisteria

MSRP €7.49

€6.49

VAT incl., excl. Shipping
€64.90 per 1l

Delivery time: please choose variant

Description

Directions Hair Color (100ml) is a semi-permanent tint known for its intense, vibrant shades. Ideal for bleached or very light hair, it allows you to achieve creative and eye-catching hair colors - from vibrant pink to deep purple. Directions gives you the freedom to dye your hair almost any color of your choice.

Advantages of Directions hair color:

  • Vibrant, Bright Colors: Choose from a wide range of intense colors and transform your hair into a real statement.
  • Semi-permanent formula: Change your look after a few weeks - ideal if you love variety.
  • Ammonia-free & Gentle: No harmful chemicals - for a gentle application without damaging your hair.
  • Customization: Mix different colors to create your unique shade.
  • No oxidizer needed: Directions does not require an oxidizer and can be applied directly

Optimal application for different hair types

Directions hair color is particularly suitable for brittle or structurally damaged hair. It strengthens the hair structure, leaves a shiny and healthy look and provides intensive care. For bleached or grey hair, the color can be successfully toned over, while yellowish tones are transformed into a radiant white blonde with the WHITE TONER.

  • For dark hair: Shades such as PLUM, ROSE RED and other red tones offer vibrant, deep colors.
  • For brittle hair: shades such as APPLE, ATLANTIC and MIDNIGHT give your hair an intense, brilliant color.

Safety information

  • Ammonia-free: Directions contains no harmful chemicals such as ammonia or oxidizing agents.
  • Allergy test: For safety, we recommend an allergy test on the crook of your arm before application.

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Brand La Riche
Product Type Hair Tint

Variants of Directions Hair Color

Usage Information

Holding properties and application tips

  • Adhesion: Red and dark shades last up to 8 washes. Adhesion increases with regular use.
  • Application: You will need approx. 20-35 ml for shoulder-length hair. The application time varies between 5 and 20 minutes depending on the desired shade. Longer application times can lead to a blue shimmer.

Tips for better adhesion

  • Sour rinse: Mix 5 liters of water with a little lemon juice and rinse your hair well beforehand.
  • Bleaching: A light bleach wash beforehand ensures better color absorption.
  • Heat: Use a warm air supply (max. 45°C) during the application time to intensify the result.

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Questions to the product

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Reviews

Overall score of 4.6 out of 5 stars
from 891 customer reviews
in 2 languages
Hints on Authenticity of Reviews

5 stars
690
4 stars
111
3 stars
27
2 stars
18
1 star
45

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  1. Heidi

    on November 15, 2021

    not verified

    My.oldest child bought this to colour and highlight strands of hair. She has thick brunette hair which has been highlighted so the strands can hold colour. For her the ocean blue and turquoise worked great with application foils and heat. Thank you we would recommend this.product.

    Heidi has long, fine, colored Hair

    1 person found this review helpful