John Frieda Volume Lift Non Weighing Shampoo 500ml

For more volume in everyday life. This shampoo gives hair natural fullness and bounce by removing excess oil and build-up for long-lasting volume without weighing it down. Enriched with peptides that strengthen the hair structure, it leaves hair looking fuller and thicker - with up to 45% more volume*. Experience light, bouncy styling that is guaranteed to last all day.

*Compared to unwashed hair.

The details:

• Lightweight, volumizing formula
• Gives hair body and natural movement
• With AuraBoost, our mood-enhancing fragrance
• Dermatologically tested
• Suitable for colored hair

Vegan, silicone-free formula. Packaging contains 45% recycled plastic material (container only).

Application: 1. gently massage shampoo into wet hair and lather. 2 Rinse thoroughly. 3. follow with Volume Lift Conditioner for optimal results.

Volume Lift

Voluminous and light as a feather. Our Volume Lift collection provides airy fullness with natural movement - from washing to styling. Customized for you. Volume starts with the right formula - from maximum root lift to smooth hold. Why Volume Lift? How it works: Specially developed for fine or thinning hair, the Volume Lift collection provides instant volume and long-lasting fullness. Hair appears stronger and visibly thicker with every application. 1. plumps up every strand - for instantly thicker-looking hair. 2. lifts & strengthens - Adds volume and strengthens each strand. 3. weightless volume - Long-lasting fullness with a light hair feel.

JOHN FRIEDA - ICONIC SINCE 1988

Hair is never just hair. It represents expression, self-confidence, individuality - and the power to feel like the best version of yourself every day. Hair can change the mood of a day in the blink of an eye. We understand that. That's why we're inspired every day to bring salon quality straight to your home.

In 1988, in a west London salon, one man's fascination with hair sparked something bigger. Everyday looks became cultural moments. John Frieda evolved from a neighborhood name to a global movement - and the first products proved it impressively: the "Thickening Lotion", which gave fine hair the fullness it deserved, and the Frizz-Ease Serum, which freed unruly hair from frizz for good. Not empty promises - but real salon results, effortlessly for everyone, everywhere.

Our mission is unchanged, but our solutions are more precise than ever. In collaboration with stylists, hair care experts and leading research centers - all with decades of experience - we combine science and salon expertise to develop targeted hair care solutions tailored to individual needs. Hair is our passion. Whether it's smooth, frizz-free perfection, voluminous waves or an even brighter blonde, we offer salon quality for real hair transformations worldwide and meet individual needs in real time. At John Frieda, we believe that no moment in life is too small or too insignificant for great hair. Or for the self-confidence that comes with it. Wherever you are and whatever you do - with John Frieda you experience that unmistakable feeling of 'salon attitude' every day.